The India Vacuum Cleaners Market is valued at around USD 42 million in 2023 and is estimated to grow at a CAGR of about 2.18% % during the forecast period, i.e., 2024-29, cites MarkNtel Advisors in the recent research report. The market expansion is majorly attributed to the rapidly surging awareness among the Indian population regarding the numerous benefits of vacuum cleaners. These benefits include the efficient removal of dirt & dust, thereby creating a cleaner environment that reduces the risks of allergies & health-related issues.
The country's ongoing urbanization trend, with a significant population shift toward cities & smaller living spaces, has fueled the demand for convenient cleaning solutions, making vacuum cleaners an appealing choice for urban households. The active involvement of the government with initiatives like the 'Swachh Bharat Mission', which promotes cleanliness & sanitization, has been instrumental in encouraging the adoption of vacuum cleaners across industrial, commercial, and residential sectors.
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Additionally, the advent of new technologies, such as automation in home appliances has opened up numerous growth opportunities for manufacturers to diversify their product portfolios & expand their customer base in India. Furthermore, manufacturers are continually innovating their products, leveraging technological advancements to introduce new & improved vacuum cleaners. This innovation aligns with the evolving preferences of consumers who are increasingly inclined toward modern home appliances featuring advanced features.
In light of these trends, the market presents a multitude of growth opportunities for leading players to develop smart vacuum cleaners that incorporate features such as low maintenance, advanced navigation, hands-free operations, and cost-effectiveness, among others. This emphasis on innovation and meeting the demands of tech-savvy consumers is poised to shape the future growth trajectory of the market in the country, further states the research report, “India Vacuum Cleaners Market Analysis, 2024.”
India Vacuum Cleaners Market Segmentation Analysis
- By Type (Canister, Central, Drum, Robotic, Upright, Wet & Dry, Others)
- By End User (Industrial [Food & Beverages, Manufacturing, Construction, Pharmaceutical, Others], Commercial [Hotel, Retail stores, Hospitality, Others], Household [Residential])
- By Sales Channel (Online, Retail, Direct Sales)
- By Product Size (Handheld Vacuum Cleaner, Wheel-based Vacuum Cleaner)
- By Region (East, West, North, South)
Household Segments to Hold the Dominant Position in the Market
Based on the end-user, the market is further bifurcated into Industrial, Commercial, and Household. Among them, the household sector has been the dominant force in the Indian Vacuum Cleaners Market, commanding the largest share in recent years. This dominance can be attributed primarily to the rapidly growing working population and their increasingly hectic work-life schedules, which often entail longer working hours. Consequently, there has been a heightened demand for vacuum cleaners among households, driven by the need to reduce manual effort & efficiently manage daily cleaning tasks within limited time constraints.
India's improving economic conditions have contributed to the surge in demand as households seek modern cleaning solutions to address the rising cases of allergies linked to dust & dirt. Furthermore, there is a growing awareness of the importance of maintaining a clean & disease-free home environment, and vacuum cleaners have emerged as indispensable tools in achieving this goal. Hence, these factors are expected to continue playing a pivotal role in driving the demand for vacuum cleaners within the household sector, with sustained growth anticipated through 2029.
Canister Vacuum Cleaner to be a Leading Choice in the Indian Market
Based on the type, the market is bifurcated into Canister, Central, Drum, Robotic, Upright, and Wet & Dry. Canister Vacuum Cleaners have asserted their dominance in the India Vacuum Cleaner Market by capturing the largest share in recent years, and this trend is expected to thrive throughout the forecast period as well. This market leadership can be largely attributed to the versatile capabilities of these cleaners, allowing them to effectively remove dust & dirt from various challenging areas such as stairs, underneath furniture, drapes, hard-to-reach corners, and blinds, among others.
Also, the compact and readily transportable design of canister vacuum cleaners provides major advantages, adding to their growing appeal among a wide spectrum of users in the industrial, commercial, and residential sectors.
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Competitive Landscape
With strategic initiatives, such as mergers, collaborations, and acquisitions, the leading market players, including Dyson, Philips Indian Limited, Panasonic India Pvt. Ltd., Roidmi, TTK Prestige, Integrated Professional Cleaning (IPC), Kärcher India, Eureka Forbes, Kent, iRobot India, are looking forward to strengthening their market position.
Key Questions Answered in the Research Report
- What are the industry’s overall statistics or estimates (Overview, Size- By Value, Forecast Numbers, Segmentation, Shares)?
- What are the trends influencing the current scenario of the India Vacuum Cleaner Market?
- What key factors would propel and impede the industry across the country?
- How has the industry been evolving in terms of geography & product adoption?
- How has the competition been shaping across various states?
- How has the buying behavior, customer inclination, and expectations from product manufacturers been evolving during 2019-29?
- Who are the key competitors, and what strategic partnerships or ventures are they coming up with to stay afloat during the projected time frame?
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